Pricing strategy and the dynamics of a shipbuilding company

a study of the implications of pricing strategy for the dynamic behaviour of a company building standard dry cargo ships and the design of a strategy to meet given objectives.
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by , Bradford
SeriesTheses
The Physical Object
Pagination2 vols
ID Numbers
Open LibraryOL13652950M

Pricing Strategy and the Dynamics of a Shipbuilding Company. Author: Raiswell, J. ISNI: Awarding Body: University of Bradford Current Institution: University of Bradford Date of Award: Availability of Full Text: Access from EThOS. C denotes the ship building cost (Dai et al., ), price dynamics in different sizes of ships (Kavussanos, ), and volatility analysis compared with newbuilding prices (Adland and Jia.

This book introduces the 5 C model of transformation to create effective and lasting pricing strategies - change, capabilities, champions, confidence, and center-led organizational design. Read this book if you are serious about transforming your business to pricing excellence/5(13).

"The primary theme of Pricing Strategies is that pricing should be guided by the marketing concept, which indicates that success is achieved through a focus on the needs and sensitivities of the customer.

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This customer-focus theme is evident throughout the text. The author helps to overcome the mathematical anxieties of students with an intuitive approach to understanding basic pricing 4/5(1). Gain more domestic involvement in the shipbuilding standards community. Refine the process for identifying and developing new shipbuilding standards.

Coordinate existing standards. Convert the U.S. shipbuilding industry to the metric system. Develop a marketing strategy for the plan. A company probably won't spend most of the time constantly rethinking strategies, but will probably spend more time in executing and making successful a chosen pricing strategy.

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The execution must always consider the most updated market information and unit costs, in order to review and update prices according to new information. The tiered pricing and positioning strategy allowed Dow Corning to target a much broader part of the market while protecting the profits of its existing offering.

Pricing Disrupters. Companies in new categories or in categories under significant threat often look to bolder, disruptive pricing strategies to define or defend their business. Recently I was interviewed about dynamic pricing by Tixboo, a dynamic ticket pricing company out of the UK.

Interestingly enough, that same week I encountered an intoxicated gentleman on a Boston bus openly complaining about the New England Patriots’s new dynamic pricing.

Probably not. Thus, external factors like customer perceptions force the value pricing strategy. Captive pricing. If you have a product that customers will continually renew or update, you’ll want to consider a captive pricing strategy. A perfect example of a captive pricing strategy is seen with a company like Dollar Shave Club.

Offered by University of Virginia. In this Specialization, we show you techniques to increase price realization and maximize profits. Learn from Boston Consulting Group's global pricing experts and University of Virginia Darden School of Business faculty, who share the frameworks, tips and tools we use in our business and research environments.

We will look at pricing through BCG's proprietary. Other Pricing Strategies In their search for the best price level, Wow Wee’s marketing managers could consider a variety of other approaches, such as cost-based pricing, demand-based pricing, prestige pricing, and odd-even pricing. Any of these methods could be used not only to set an initial price but also to establish long-term pricing levels.

NASSCO’s in-house magazine by employees and for employees. CURRENT EDITION The Shipbuilder Summer ARCHIVES The Shipbuilder Spring The Shipbuilder The Shipbuilder Winter – English The Shipbuilder Spring/Summer – English The Shipbuilder Winter The Shipbuilder Winter – Spanish Version The Shipbuilder Fall The Shipbuilder Fall –.

The dynamics of housing price in this city has been studied over time to build a generic system dynamics model that can be used for housing price policy analysis at multiple levels.

Pricing strategies can be used to pursue different types of objectives, such as increasing market share, expanding profit margin, or driving a competitor from the marketplace. It may be necessary for a business to alter its pricing strategy over time as its market changes.

A number of pricing st. managing the interaction and the dynamics between these two strategic imperatives for achieving sustainable success for any company. We illustrate the framework with recent data from companies across a variety of industries providing further support for the relevance of the model.

The Value Creation – Value Capturing framework (VC2). Shipbuilding implies, in simple terms, the building of ships. It involves the process of design and construction of ships and other floating vessels. Shipbuilding is a labor intensive industry, which means a major chunk of the work is done by humans.

Shipbuilding companies manufacture large vessels, particularly seagoing vessels. In naval shipbuilding, General Dynamics is crushing the competition.

They are simply outthinking and out-maneuvering everyone. It’s not a twist of fate, either–they’re reaping the rewards of a lot of solid strategic thinking and years of strategic positioning. They’re hitting at all cylinders.

Pricing is one of the most difficult aspects of marketing. The higher the price, the greater the profits. There is of course the danger of losing customers. The lower the price, the greater the sales. 2)!Pricing management and strategy for the maritime equipment manufacturers and service providers (14 December, ) 3)!Optimization and handling of risks and cost within the service contracts (1.

1 Business card scanner available to Sales Professional customers only if they purchase an AI Builder licence. 2 Available as an add-in. For more information, see Power Apps portals.

3 For more information about customisation, please see the Dynamics Licensing Guide. 4 Applies to custom applications within the same environment as the Dynamics application. 1 10 users minimum of qualifying Dynamics app.

2 Sales Enterprise (20+ users), Customer Service Enterprise (20+ users), or Marketing. 3 Included with Sales Enterprise, Customer Service Enterprise, Field Service, Project Service Automation, Marketing, and Human Resources.

Additional capacity may be purchased separately. 4 When purchased as a standalone application or additional capacity. The Strategy and Tactics of Pricing: About the book For almost three decades, The Strategy and Tactics of Pricing has served as the leading authority on strategic pricing.

Co-authors Thomas Nagle and Georg Müller are two of Deloitte’s thought leaders on the topic of pricing and revenue management, leveraging decades of experience in advising.

There are plenty of books out there on the subject of pricing - it's true, some more readable than others. Try these 8 recommended books for size: Negotiating with Backbone: Eight Sales Strategies to Defend Your Price and Value.

PUBLISHED 15 OCTAUTHOR REED K. HOLDEN. Pricing Strategies A pricing technique in which a company offers several complementary products in a package that is sold at a single price. Product Mix Strategies Marketing Essentials Chap Section Geographical pricing X refers to price.

China Market for Skimmed Milk Powder - Insights into Export Pricing Strategies, Export Dynamics and Trends News provided by. Research and MarketsET A Cision company.

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Psychological Pricing. Which Pricing Strategy Is Right For Your Business. Pricing Strategies Examples. The first step to pinpointing your ideal pricing strategy is to establish your pricing objectives. The strategy you choose can make or break your business, as the price of your product or service directly affects the revenue of your company.

Extended Pricing. This is an add-on in Dynamics GP, but it is still part of GP. This is a little different than the GP standard pricing. If you are going to use Extended Pricing (EP), then you need to enable it and GP Standard pricing is completely ignored. You instead use Price Sheets and Price Books to get your pricing.

Manufacturing ERP Software Comparison for the Ship Building Industry. Below you will find a comprehensive, independent comparison of t op-rated manufacturing ERP software systems for the Ship Building the easy-to-navigate matrix to compare pricing and compatibility data, as well as materials management, sales order management, financial management, production management.

Book Description. Data, Matter, Design presents a comprehensive overview of current design processes that rely on the input of data and use of computational design strategies, and their relationship to an array of outputs.

Technological changes, through the use of computational tools and processes, have radically altered and influenced our.

Chapter Price, the Only Revenue Generator. The Pricing Framework and a Firm’s Pricing Objectives; Factors That Affect Pricing Decisions; Pricing Strategies; Discussion Questions and Activities; Chapter The Marketing Plan.

The Marketing Plan; Marketing Planning Roles; Functions of the Marketing Plan. General Dynamics is a global aerospace and defense company.

From Gulfstream business jets and combat vehicles to nuclear-powered submarines and communications systems, people around the world depend on our products and services for their safety and security.Book: Strategy Dynamics Essentials: a condensed version of the full Strategic Management Dynamics textbook.

from £ Reading pages: The Strategy Dynamics Course. The course can optionally include guidance from Kim Warren on applying to your own case.

The course is also available in two sections - Core frameworks and Extensions. General Dynamics, the other major shipbuilder, has a number of other business units it can fall back on to cushion the ebbs and flows of shipbuilding. Huntington Ingalls is more of a pure play.